With the spread of e-commerce and ecological awareness, packaging industry has to face a concept revolution.
In recent years, research shifted towards increasingly green and light solutions, which has tobe equally perceived by the consumer as “quality solutions”.
So, biodegradability, lightness and compactness become musts.
Especially because the customer is more aware of environmental impact and quality, now.
Furthermore, online purchases are growing and the need to save on shipping arises.
Several major brands are implementing sustainable packaging programs by 2025. Unilever’s CEO invited consumer goods industry to “abandon the linear consumption model and adopt a circular model to eliminate waste.” Walmart is committed to achieving 100% recyclable packaging for its products by 2025.
Flexible packaging is necessary for e-commerce: a lightweight packaging format reduces transport costs and can be designed to adapt perfectly to products.
In addition, online stores like Amazon often have specific requirements, such as extra wrapping bands to avoid losses and special bags for liquids.
It goes without saying that with these new challenges even packaging machines become more complex than ever, requiring high speeds, customizable features and diversity of functions.
Vuototecnica has been working for years as a partner of the main companies in the packaging industry offering customized solutions for handling and packaging in line.
To contact Vuototecnica designers and learn about the most suitable solutions: www.vuototecnica.net
